Posts Tagged ‘Automaker’
Volkswagen U.S. Market Assessment
December 26th, 2009
Volkswagen North America is projecting tripling its sales in the United States (U.S.) market over the next five to eight years. This ambitious plan is the brainchild of the newly installed CEO Stefan Jacoby, who already made major waves by deciding to move Volkswagen North American headquarters away from the “Motor City” in state of Michigan to the more business friendly state of Virginia. With sales numbers already off pace for previous years is Volkswagens (VW) projected growth feasible, and if so what can VW do to reach this goal (Robinson, 2009, pp. 11-1)Moving the company is a smart business move, many automotive and other businesses have had to leave Michigan for a number of reasons. Michigan’s poor economy is a major one; but attracting educated and skilled staff is another. M read more
Bmw 5 Series Gets Interior Upgrades From Johnson Controls
September 16th, 2009
BMW, with its top of the line BMW performance chip did something more to its 5 Series it did not only redesign the Series but it also upgraded its interior. The Bavarian automobile automaker has sought the expertise of Johnson Controls, one of the world’s leading suppliers of automotive interior systems, electronics, and batteries.Johnson Controls has provided the BMW 5 Series with a completely new developed door panels. It makes use of innovative machinery and process that enables it to apply for the first time a two-color foil to a single-component substrate made of natural fibers. This new process assures cost-effective production and high-quality finish.At present the two-color components of automotive interiors are achieved by means of producing multiple parts before applied to one read more
